L'audio multilingue permet aux spectateurs de regarder des vidéos doublées dans leur langue principale. Ils peuvent ainsi accéder à des contenus qu'ils n'auraient peut-être pas visionnés autrement. Nous espérons que cette fonctionnalité aidera les créateurs à élargir leur couverture mondiale et à attirer une nouvelle audience sur leur chaîne.
D'après nos tests initiaux, nous avons constaté que les créateurs qui ont testé des vidéos doublées en plusieurs langues ont vu plus de 15 % de leur temps de visionnage provenir de vues dans la langue* non principale de la vidéo. Et, en moyenne, les spectateurs ont regardé plus de 2 millions d'heures de vidéo doublée par jour au cours du seul mois de janvier dernier.
Dès aujourd'hui, nous sommes ravis d'étendre la disponibilité de cette fonctionnalité à des milliers de créateurs supplémentaires. Lors de nos premiers tests avec une poignée de créateurs, nous avons déjà vu plus de 3 500 vidéos multilingues téléchargées dans plus de 40 langues**.
Les créateurs qui souhaitent se lancer n'ont qu'à ajouter différentes pistes audio via l'éditeur de sous-titres lorsqu'ils mettent en ligne une vidéo. Ils peuvent aussi modifier leurs contenus existants pour y intégrer des pistes audio supplémentaires.
De leur côté, les spectateurs n'ont qu'à cliquer sur les paramètres d'une vidéo pour afficher la liste des pistes audio disponibles et sélectionner celle de leur choix.
Afin d'offrir une expérience de visionnage fluide, les vidéos seront proposées par défaut dans la langue préférée des utilisateurs, qui pourront rechercher des contenus multilingues grâce aux titres et aux descriptions traduites.
Tutoriel sur les échecs, documentaire historique sur Rome, série d'enquêtes paranormales en Italie… Quel que soit leur sujet de prédilection des créateurs, nous sommes impatients de les voir adopter cette fonctionnalité. Elle permettra aussi aux spectateurs de découvrir les contenus de chaînes internationales.
* En janvier 2023
** À compter de janvier 2023
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